Inspiring
YOUR SUCCESS
Katie Mares:
Founder, Chief Inspiration Officer
As a brand experience expert, TEDx speaker, and #1 best-selling author of CustomHER Experience and More Women More Money, I’m here to help you create experiences that connect - especially with the most influential, often overlooked customer: women.
If you’re struggling to build a CX program that actually moves the needle - across CSI, team engagement, and long-term loyalty, you’re not alone. I’ve helped brands like Volvo, Honda, Celebrity Cruises, and Canada Post turn those same struggles into measurable momentum.
I bring the strategy, tools, and
emotional intelligence your team needs
to move from transaction to transformation.
Let’s move beyond theory.
Let’s build something unforgettable:
Starting with your team.
WHY I LOVE WHAT I DO
I love what I do because I’ve seen the power of a single experience to change everything. One moment of being seen, heard, or valued can turn a one-time customer into a lifelong advocate - or a discouraged team member into a culture driver.
Helping dealerships and OEMs create those moments isn’t just strategy for me - it’s purpose.
It’s how I take everything I’ve lived through - resilience, reinvention, and the decision to rise - and use it to build businesses that thrive through connection.
I believe customer experience is the heartbeat of a dealership. When we get that right, we don’t just raise CSI scores - we build teams that are proud to show up, customers who keep coming back, and leaders who know they’re doing it differently for the right reasons.
This isn’t just my profession. It’s my calling. And I’m just getting started.